Retail
Target, Walmart, Office Depot/OfficeMax, DICK'S Sporting Goods, JCPenney—mergers, repositioning, and Olympics campaigns
Office Depot OfficeMax
Hold social strategy on the merged Office Depot OfficeMax business
DICK'S Sporting Goods
Create compelling Olympic Games content strategy
Bill Blass
Reintroduce a classic brand to modern digital audiences
Tourneau
Develop digital luxury positioning for heritage brand
Walmart
Humanize brand perception through social storytelling
JCPenney
Rebuild brand trust after failed repositioning attempt
Target
Develop social strategy aligned with brand's design DNA
In Closing